The United Arab Emirates want to enter new cultural spheres. In the capital Abu Dhabi alone, more than USD 10 billion will be invested in cultural and creative industries between 2023 and 2030, with Saadiyat Island as the focal point of the endeavours. Here, in the neighbourhood of the Louvre Abu Dhabi, further huge and renowned museums of superlatives will be built by the end of next year - including a new Guggenheim Museum and the Zayed National Museum. Accompanying this, Heritage Middle East invites visitors to become part of Abu Dhabi's cultural development as a purchasing and ideas exchange for the Arab museum world. Decision-makers from museums and libraries, tourism agencies, restoration sites and more are expected on site. Government and municipal representatives will meet exhibitors who will showcase all their expertise and product portfolio to increase their visibility in the Gulf region.

In terms of museum technology, Heritage Middle East offers unique examples of high-quality and modern exhibition design, also benefiting from the infrastructure that is being created. How exhibitions can be designed to be more interactive and sustainable, as well as the interplay between cultural heritage and tourism development, will be important issues addressed during the event. Visitors to the fair will also have the exclusive opportunity to take a look behind the scenes of the museums that have already opened in the cultural district and find out more details about the five museums currently under construction.

This year, Leipziger Messe and the Leipziger Messe International team are co-organizing the trade fair for the first time. In its partnership with the Turkish organizer TG Expo, which has been organizing the Heritage Istanbul trade fair for museum technology and restoration for seven years now, LMI is contributing its wealth of experience from international trade fairs such as denkmal and MUTEC or Heritage China International as well as Germany's guest country appearance in Abu Dhabi. LMI Managing Director Markus Geisenberger says of Heritage in Abu Dhabi: "Here you can experience state-of-the-art exhibition equipment and avant-garde presentation concepts live in their practical application." Renowned associations and institutions such as the Zentralverband des Deutschen Handwerks (ZDH), various national committees of the International Council of Museums (ICOM) and the Ministry of Culture and Tourism Abu Dhabi are also supporting the trade fair.

More information about Heritage Abu Dhabi and exhibitor registration can be found HERE .